17 July 2026
The Paris-based record store's latest collection includes heavyweight organic cotton T-shirts, embroidered caps and a Yoyaku x Technics collaboration, all produced in Portugal
Paris-based record store and distributor Yoyaku Record Store has unveiled its 2026 merchandise collection, inviting crate diggers, record shop regulars, vinyl enthusiasts, artists and the wider DJ community to wear their passion for independent electronic music on their sleeves.
Positioned as a tribute to the labels and artists that have shaped the store's identity, the new range carries the message that everyone supporting underground music is "100% professional" in Yoyaku's eyes. The collection expands on the retailer's distinctive visual language with a series of embroidered caps and heavyweight organic cotton T-shirts, all manufactured in Portugal and currently available for pre-order ahead of shipping this month.
Among the new pieces are the playful '100% PRO' T-shirt alongside the Galvanic T-shirts in green and pink colourways, featuring Yoyaku's signature pixel-inspired logo treatment. The drop also includes embroidered Record Caps in pink, green and blue, as well as a collaborative Yoyaku x Technics T-shirt that pays homage to one of electronic music's most enduring hardware brands.
Describing the collection as "an homage to what keeps our shop and world spinning", Yoyaku Record Store encourages fans to represent some of its favourite labels beyond the record shelves, turning everyday apparel into a celebration of vinyl culture and the independent music ecosystem surrounding it.
Earlier this June, the Paris-based record store opened a new location in Barcelona, marking its first permanent expansion beyond its home city.
Take a closer look at Yoyaku's latest merchandise release here.
